5 Aspects to Touch Upon While Writing a Tesco Case Study

 Business students are always assigned plenty of case studies to make sure they get a taste of the real-world problems of the business world. Tesco case study is a popular one that almost every business student must have had to deal with at some point in the course.

But students find writing a case study very hard as it requires them to apply a multitude of skills that they usually don’t possess. This is when they seek Tesco case study help services in desperation. But if you're doing your case study on your own, it might look like a long story to you. This is because you have no idea of what to look for in the case. So, to make it easier, here’s a list of aspects to touch upon while doing a Tesco case study:

1. Responsiveness of Management

The most important goal of a case study is to make you understand how the management responds to problems and changes that arise in the internal and external environment of the business. Tesco’s management had to deal with many such problems like the motivation of its employees and the change in the labour market etc. You need to study the strategies they formulated for the same and discuss them in your report.

2. Scandal Handling

Whenever a large-scale business goes through a scandal, it faces the risk of losing out its business if it doesn’t handle the situation in time. Tesco went through two major scandals- once when horse meat was found in its beef products and again some years after when it overstated its profits by over 250 million pounds. You need to pay attention to how they dealt with it and brought the business back to normal.

3. Brand Image Consistency

Brand image is one major factor that creates the appeal of famous brands. You should pay attention to how the brand image that Tesco has was created and how much it has changed over time. For example, since Tesco expanded its stores worldwide it has made minor changes in the brand image keeping in mind the culture of the country.

4. Changes in Operation 

For a business that has been in operation for more than a decade, there certainly would be a lot of changes in the operations. You can look for how has the mode of operations altered over time and what were the key drivers of this change. For example, it started out as a grocery store but has now diversified into a lot of products and started online operations.

5. USP of the Brand  

Every case study expects you to find the USP of the brand you’re studying. The USP of Tesco is seen to be its customer service- how it provides them with the maximum facilities and convenience. 

If you are doing a case study on Tesco consider the above-mentioned points. In case you need expert help you can take Tesco case study writing service from Global Assignment Help which has the best academic writers who are experts at writing case studies. Visit the website to learn more!